Build a Mexican food assortment for retail and distribution

In this guide

1. Start with recipes and customer needs
2. Combine complementary product families
3. Separate retail and foodservice requirements
4. Launch a range you can measure
5. Catalogue references
6. Buying questions

Start with recipes and customer needs

A discovery-led grocery shop has different priorities from a taco restaurant or a distributor serving Latin American customers. Identify the expected purchases first: tortillas and accompaniments for a meal, sauces to complete a basket, or snacks for immediate consumption. This creates a clear initial selection before you expand the number of brands and variants.

Combine complementary product families

Pair tortillas with salsa, beans and a condiment. Give sweets and savoury snacks a separate space. Catalogue brands include Carey, Herdez, Guanajuato, Komali, Isadora, Maseca and De la Rosa. A listed brand does not mean its entire range is available. Make the final selection using the exact product page and the commercial offer.

Separate retail and foodservice requirements

For resale, pack readability, net weight and shelf space matter alongside the brand. For foodservice, compare cost per portion, handling and storage after opening. A larger pack may reduce the number of openings while tying up more stock. Request the case quantity and remaining shelf life before choosing a format.

Launch a range you can measure

Start with a focused selection, track sales by item and observe products bought together. A variant that completes a recipe may be more useful than a second similar flavour. For replenishment, provide the Martigane reference, case or pallet quantity, buying frequency and delivery location. Mixed-order options and minimum quantities need confirmation in the quotation.

References listed on martigane.com

Selection from the catalogue consulted on 2 October 2026. Prices, stock, minimum order quantities and lead times require confirmation for each enquiry.

• CAREY 3 KG SALSA VERDEReference MTG-MEX-0018
• KOMALI 500 GR MAIZ 12 CM TAQUERAReference MTG-MEX-0130
• ISADORA 430 GR FRIJOLES NEGROS REFRITOS POUCHReference MTG-MEX-0123
• DE LA ROSA 12 x 28 GR MAZAPAN DISPLAYReference MTG-MEX-0058
• TAKIS 200 GR BLUE HEAT (MEX)Reference MTG-MEX-0271

View the source catalogue: Martigane catalogue.

Buyer’s practical check

Organise your first enquiry around three uses: meals, accompaniments and snacks. This makes offers easier to compare by product family.