Coca-Cola
Coca-Cola Cherry & Cherry Zero: premium variants that upgrade your shelf
Cherry ClassicCherry Zero33cl format
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Coca-Cola Cherry was launched in the US in 1985 as "Cherry Coke", becoming the first official Coca-Cola sub-brand. The UK is the main European market for this variant, with wide retail distribution. In France and Belgium, the reference remains more rare — generating strong pull demand from consumers who know it.
Coca-Cola Cherry consumers tend to buy both references: Classic for daily consumption and Cherry for "treat" moments. This dual buying behaviour increases the average basket without cannibalising Classic sales.
The Cherry Zero Sugar version combines two advantages: the premium cherry flavour AND exemption from the CBS tax. It has the best gross margin potential of the entire Coca-Cola range, responding to both the trend for original flavours and reduced sugar consumption.
Available in France, Belgium and the UK. Quote within 24h.
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